BRAN is a business-led network that seeks to improve the lives and economic opportunities of refugees through the action and influence of European business. It supports refugees through 1) Incubating, experimenting and innovating – BRAN’s creating a business community that fosters innovative approaches to improving the lives and economic opportunities of refugees. This will be done by: a) identifying relevant opportunities for experimentation and piloting b) facilitating business-led incubation c) sharing the findings across the network. 2) Advocacy - increasing refugees’ opportunities by mobilising business to influence key national, regional and global policy debates.
BRAN’s primary beneficiaries are refugees. BRAN coordinates business-led initiatives and influence to enhance the choices, opportunities and skills of refugees, whose lives have been ripped apart and livelihoods lost. However, by extension BRAN will also help businesses exchange innovative ideas and best practice, meet labour and skills needs, grow new markets, enhance business productivity through diverse work forces and develop new talent and future entrepreneurs. Over the course of its 18-month strategic plan, BRAN will build and grow the network across Europe. By June 2020, we aim to have engaged one hundred and eighty businesses.
BRAN is creating a positive social and economic impact. Firstly, early and effective labour market participation is recognised as key in achieving the social and economic integration of refugees, which is vital for host communities and contributes towards the achievement of SDGs for all. Secondly, by fostering a culture of peer-led innovation and learning, BRAN is building the private sector’s capacity to respond to the current humanitarian crisis, thus creating a more comprehensive cross-sectoral response. Thirdly, BRAN challenges negative narratives around refugees and displaced people, contributing towards their social integration